What is it?

We live in an increasingly demanding world where consumers are educated on and sensitive about various social justice and environmental issues.  Consumers’ feelings, beliefs, and knowledge can affect their perception of products, services, and brands.  The Product/Service and Brand Inclusivity consultation assesses how a business’s products, services or branding is inclusive and attractive to the widest range of customers, clients, or users.

​Who is it for?

This consultation is for anyone/company/organisation that sells something directly to consumers (B2C) or to other businesses (B2B) either in the domestic or international market.  The consultation is relevant for sole traders, startups, and large corporations, including public bodies. Get in touch today if you are involved in designing, developing, and marketing products, services, or brands.

Benefits

The days of “make a great product and they will come” are over.  Customers are increasingly demanding of the extras beyond the functionality of products. This consultation will help your organisation, products, services, or brands

• Align with constantly changing consumer sensitivities

• Increase appeal to a broader audience and customer base and markets

• Become more profitable

• Be protected from imminent and catastrophic ruin due to perception

​Price

The cost of consultation varies according to the scope of the work, size of organisation, number/types of products/services, and markets being served. Please get in touch for a quote and further information.